On the visual for Boo of the Booless‘ biggest hit Roju, Chiké celebrates enduring love and diverse cultures with a wedding extravaganza.
The music video comes after the global success of Chiké‘s last single Running (To You) with Simi, which is currently the most viewed Nigerian music video of 2021 with over 13 million views on YouTube, and top the music charts in Zimbabwe, Sierra Leone, Nigeria, Ghana, Kenya, Tanzania, Rwanda, Fiji, Uganda to name a few. The song also dominated the U.K Official Chart, Shazam Global Chart, and the Billboard World Digital Songs Chart.
The visual spectacle for Roju is directed by Pink for Pinkline Films.
